Today, consumers are in charge and they are primarily turning to their friends, colleagues and acquaintances or other unknown consumers before deciding on an important purchase. Fewer people listen to the advertisement and brand messages.
Welcome to Learn@Lunch and learn more about the branding issue that is growing quickest in the US / Canadian market: Brand Advocacy. During lunch you get concrete advice and tips on how to get started and you get to listen to a number of success cases.
Patrik Haggren has worked with all kinds of marketing. From diplomatic car sales at Volvo Cars International to fundraising at some of the country’s largest organizations. Today, as a CEO of Yadoux AB, he works entirely with Brand Advocacy – the most cost-effective and profitable method for customer acquisition.
Yadoux AB works with one area: How do you increase the inflow of new customers by identifying, mobilizing and activating your customer ambassadors – your Brand Advocates?
– Unleash the power of happy customers –
During Learn@Lunch, we will of course offer a great lunch while you are being inspired – RSVP to martin.tallvid@helio.se before May 17th to make sure you get a seat!
